Cookie policy

This cookie policy (hereinafter the " Cookie policy ) governs the use of cookies on the "" website operated by IQ Factory (hereinafter the "IQ Factory"). Website "). This Cookie Policy informs you of the purposes for which we use cookies and how you can manage them. 


What is a cookie?

Cookies are small text files stored by your web browser to ensure continued use of the Site. They are deposited when you visit certain websites, including our Site. 

Cookies enable us to offer social media features and analyse our traffic. We also share information about the use of our Site with our social media, advertising and analytics partners, who may combine this with other information you have provided to them or that they have collected through your use of their services.

The Site may therefore write information to your electronic communications terminal equipment and access information already stored there.  


The cookies used by the Site fall into two categories:

  • strictly necessary" or technical tracers which do not require your prior consent but are essential for the technical operation of the Site, in particular by memorising browsing preferences defined during the session.
  • other tracers subject to your prior consent which are deposited either by the Site or by third parties, in particular Google. To find out more about the processing of your personal data by Google, please consult the following link:


In accordance with the regulations applicable to cookies, you are informed of the purpose of the cookies used and the means available to you for objecting to them.


What cookies do we use? 

Our site uses the following types of cookies:

  • Strictly necessary cookies

These cookies are essential to enable you to move around the Site and use its functions. These are always "first-party cookies". Without these cookies, services such as the activation of appropriate content according to your type of device cannot be provided.

  • Functional cookies

These cookies enable our Site to remember the choices you make (such as the region you are in) and to provide enhanced and more personal functionality. These cookies will also be used to remember changes you make to text size, fonts and other parts of the Site's web pages that you can personalise. They may also be used to provide services that you have requested, such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.


Cookie set by Cookie name Purpose of the cookie Cookie duration
Didomi didomi_token This cookie contains consent information for personalised purposes and for personalised partners, as well as information specific to Didomi (user ID, for example). 6 months
Didomi euconsent-v2 This cookie stores the IAB TCF character string and the consent information for sellers belonging to the IAB for each purpose. 6 months
HubSpot __hssc This cookie is used to track sessions.

It is used to determine whether HubSpot should increase the session number and timestamp data in the __hstc cookie.

30 minutes
HubSpot __hssrc When HubSpot changes the session cookie, this cookie is also set to determine whether the visitor has reset their browser. If this cookie is not set when HubSpot processes cookies, the session is considered new. Session duration
HubSpot __hstc This cookie tracks the sessions of your visits.

It is used to determine whether HubSpot should increase the session number and timestamp data in the __hstc cookie.

6 months
HubSpot hubspotutk This cookie keeps track of a visitor's identity. It is sent to HubSpot when a form is submitted and is used to deduplicate contacts. 6 months
LinkedIn li_gc This cookie is used by LinkedIn to store the consent of invited users to the use of cookies for non-essential purposes. 6 months
LinkedIn li_sugr This cookie is used by LinkedIn to find a probability match with a user's identity outside the designated countries. 90 days
NEXT_LOCALE This cookie stores the language used by the user during the session.


Session duration


  • Performance cookies (known as "statistics")

These cookies provide information about how you use our Site so that we can analyse traffic and understand how our visitors experience it. 

We use cookies that are both "first-party cookies", as they track behaviour on our own Site (using Google Analytics), and third-party data that comes from the Google network. This information is only used to improve the user experience and the relevance of campaigns. 

To find out more about Google Analytics cookies, click here: 

You can prevent the use of Google Analytics to track your behaviour on our Site by refusing the deposit of these cookies via our cookies banner and/or by downloading and installing the Opt-out browser add-on available on our website. via this link :

Cookie set by Cookie name Purpose of the cookie Cookie duration
Google Analytics _ga This cookie is used to distinguish unique visitors to the site by assigning a unique identifier to each visitor. 13 months
Google Analytics _ga_UA-- This cookie is used to track site usage statistics. 13 months
LinkedIn AnalyticsSyncHistory This cookie is used by LinkedIn to store data on when a synchronisation was carried out with the lms_analytics cookie. 30 days
LinkedIn lidc This cookie is used by LinkedIn to optimise the selection of data centres. 24 hours
LinkedIn bscookie Cookie is used by LinkedIn to remember that a logged-in user has been verified using two-factor authentication and has logged in before. 1 year


  • Marketing cookies

These cookies are used when you share information using a social media sharing button or link your account or engage with our content on or via a social network site such as Facebook, LinkedIn or Youtube. The social network will record that you have done this. This information may be linked to targeting and advertising activities. 


Cookie set by Cookie name Purpose of the cookie Cookie duration
Google Adsense _gcl_au This cookie is used to record and track conversations linked to Google advertising campaigns. 3 months
Facebook _fbp This cookie enables Facebook to register and track visitors and offer them advertising.  3 months
LinkedIn UserMatchHistory Synchronisation of LinkedIn Ads identifiers 30 days
LinkedIn bcookie Browser cookie used to identify each device accessing LinkedIn in order to detect any abuse of the platform. 1 year


How can I refuse cookies? 

On your first visit to the Site, you will be informed that you have the option of refusing to accept cookies that are incidental to the operation of the Site, in particular by refusing to accept them via the cookies banner. 


How do you manage your cookie preferences?

You can also consult the CNIL guide available at the following address:


We may change this Cookie Policy from time to time by updating this page. We advise you to check this page from time to time to ensure that you are aware of any changes. This Cookie Policy was last updated on 11 December 2023.

Contact us

If you have any further questions about this Cookie Policy, please contact our Data Protection Officer:

Ydès Avocats

12, Cours Albert 1er

75008 Paris